Posting non-keyword-driven content is like talking to a wall alone, but people do it all the time since they haven’t discovered what they should do instead. If you make a blog post that starts with the title “What’s new and exciting” then people only looking for the actual term “What’s new and exciting” will find […]
Proper Use Of QR Codes for Small Business
Just putting a QR code on printed material may look cool but sometimes is not very useful. Several key things I recommend with QR codes are: -First, make sure the place you are sending them is well worth them taking their smartphone out, finding their barcode scanner or QR codes app, then lining up their phone to […]
Social Media for Business, A Powerful Resource for Small Business
A year ago, I began work on my third social media book, looking to create a comprehensive resource to help small and micro business owners really understand why they had to be online and what their choices are when they are online. There are many great books available about Social Media, and we recommend reading […]