Over the past ten years or so, leads groups have become a staple of networking for small business people. Unlike the more familiar referrals groups and peer advisory groups, leads groups allow any number of the same businesses and membership is open with a small fee only when attended. Like its predecessors, however, leads groups are most effective when attended regularly and relationships are built.
Archives for 2009
From your career to your business, it is wise to think about the current and future conversation about you on the web. When you have a talk with someone at a networking event, that conversation lasts only as long as you’re speaking and in the memory of the people who were listening. Conversations on the web that may passionately express a strong opinion in the moment may live for years, long after the opinion has faded away.
It is free to join, allows you to form local discussion groups like “Triangle Business Bloggers” or “Podcasting.” It lets you list calendar events, have a blog so you can contribute useful articles, have a profile stating your business and it offers an RSS feed so you can keep up with it in your Blog Reader.