Professional Business Networking On and Off the Web
Keynote Address - Training - Coaching - Resources w/ Martin Brossman
Google is a social network indexed by Google. Google give you a way for you to share what you like while searching with your friends right from the search page and choose who you share with and who you don’t share with. You can follow someones post and see who is following them. If you [...]
If you have a physical address and are not using the core free local business directory listings, you are missing thousands of dollars in free ad space. Here are the basics about the big ones: Google.com/places Just look up your company name and address in Google Maps, and if you don’t find your place, go [...]
A year ago, I began work on my third social media book, looking to create a comprehensive resource to help small and micro business owners really understand why they had to be online and what their choices are when they are online. There are many great books available about Social Media, and we recommend reading [...]
Now you can push all of your Linkedin status updates to Twitter, and send all your Twitter posts to Linkedin. But the question is, should you?
I still remember the firm line I drew when social media and small business coach, educator and advocate extraordinaire, Martin Brossman, told me I needed to get on Twitter. I said a flat out no. I was stretched enough. It was a waste of time. Absolutely not. Don’t even bother talking to me about it.
“For years I have been coaching sales professionals, discovering that they used to pay for similar information with less quality than the data that Linkedin is providing now at the free level. More importantly, all sales professionals that I have personally coached have gained clear value and closed more sales when they began using Linkedin correctly. However, I realize that there are many sales executives who are obviously not using Linkedin effectively, i.e., potentially leaving money on the table. I hope this list of 5 Linkedin omissions gets the attention of all honest hardworking sales pros and spurs you into action.” Martin Brossman
The Poken is electronic business card sharing device and much, much more. It is a fun way to share your social media and contact information with someone you meet who also has a Poken. It can include your photo, all your social media sites, your websites, phone, address..whatever you wanto add. Links are active hyper links AND they don’t have to type your contact info into their computer. – Martin Brossman, Raleigh NC
Here are a few of my short tips for profoundly enhancing the value of your BNI referral group using Social Media and reputation sites. – You can update LinkedIn, Twitter, or Facebook status about the meeting with something unique to that day, and the name of the group. Example someone posted: Looking forward to hearing Martin Brossman about Social Media w/business at our BNI Morning Show
Remember, LinkedIn is a professional tool for solving tasks. It is not a cold calling list or directory of your target clients. It IS a first place to check for current and future contacts and business, due to the high quality of the data when it is present. Since each profile is about an individual, automatic self-interest is generated for being well-represented on the web.