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	<title>Professional Business Networking On and Off the Web</title>
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	<link>http://pronetworkingonline.com</link>
	<description>Keynote Address - Training - Coaching - Resources w/ Martin Brossman</description>
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		<title>Pinterest for Business &#8211; Will Pinterest Enhance Your Business?</title>
		<link>http://pronetworkingonline.com/pinterest-for-business-will-pinterest-enhance-your-business/</link>
		<comments>http://pronetworkingonline.com/pinterest-for-business-will-pinterest-enhance-your-business/#comments</comments>
		<pubDate>Fri, 27 Apr 2012 13:50:49 +0000</pubDate>
		<dc:creator>Martin Brossman</dc:creator>
				<category><![CDATA[Pinterest]]></category>
		<category><![CDATA[Social Media for Business]]></category>

		<guid isPermaLink="false">http://pronetworkingonline.com/?p=506</guid>
		<description><![CDATA[Printerest, the new online sensation that has rocketed to 3rd place among social networking sites in the U.S , has suddenly become a valuable marketing tool worth considering for your business.  Already ahead of Twitter in generating referral  traffic, this popular site is a creative dream come true for retailers who have products that are [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://pronetworkingonline.com/pinterest-for-business-will-pinterest-enhance-your-business/pinterest-for-business-2/" rel="attachment wp-att-508"><img class="alignright size-full wp-image-508" title="Pinterest for Business " src="http://pronetworkingonline.com/wp-content/uploads/2012/04/Pinterest-for-Business1.jpg" alt="Pinterest for Business " width="306" height="164" /></a>Printerest, the new online sensation that has rocketed to 3<sup>rd</sup> place among social networking sites in the U.S , has suddenly become a valuable marketing tool worth considering for your business.  Already ahead of Twitter in generating referral  traffic, this popular site is a creative dream come true for retailers who have products that are being liked and repinned by 11 million users—and growing.</p>
<p>Although Pinterest attracts predominantly female users from 20’s to 40’s, men are beginning to discover the fun of “pinning” and it won’t be long until every sports team has a Pinterest site for their fans.</p>
<p>If you haven’t seen Pinterest yet, users create collages of favorite photos and videos, often collecting a wish list of products, fashions or home and craft items.  You’ll quickly realize how important it is for pictures to be interesting choices that can stand alone.  For SEO purposes make sure your photos link to your web content.  If you pin your own photography add a visible watermark to protect your photos from unauthorized use.</p>
<p>So, you may be wondering, how can this virtual pinboard help market your business?  First and foremost, Pinterest stimulates customer engagement (priceless).  You can ask questions to encourage comments, and posting new pins or boards are reasons to start conversations.</p>
<p>Maybe, like me, your product is yourself or a service.  My Pinterest board is comprised of my own photos—just a way to reach out with a representation of my life beyond the personal profile.  This trend is not only part of the healthy transparency that is expected of business people today but also a trust-and rapport building tool.   <a href="http://pinterest.com/martinbrossman/">http://pinterest.com/martinbrossman/</a></p>
<p>Pinterest has clear instructions to help you get started.  You will be asked to choose to connect through Facebook  or Twitter:  I recommend that businesses connect via Twitter,  since the Facebook interface is through personal profiles only.</p>
<p>Be sure to put a “pin it’ button on your website , and link your Pinterest site to your web site to increase interaction.</p>
<p><em><strong>A few examples:</strong></em></p>
<p><strong>Town of Duck Pinterest  <a href="http://pinterest.com/townofduck/">http://pinterest.com/townofduck/</a></strong></p>
<p>&nbsp;</p>
<p><strong>A Photographer that includes personal interest: <a href="http://pinterest.com/cramergallimore/" target="_blank">http://pinterest.com/cramergallimore/</a> </strong></p>
<p><strong>Whole Foods on Pinterest: <a href="http://pinterest.com/wholefoods/">http://pinterest.com/wholefoods/</a></strong></p>
<p>&nbsp;</p>
<p><strong>Just started a Bed and Breakfast Big Mill: <a href="http://pinterest.com/bigmill/" target="_blank">http://pinterest.com/bigmill/</a> </strong></p>
<p><strong></strong><strong>      Along with adding  history to the Facebook page: <a href="http://www.facebook.com/bigmillbedandbreakfast">http://www.facebook.com/bigmillbedandbreakfast</a></strong></p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p><strong>My own personal page on Pinterest: <a href="http://pinterest.com/martinbrossman/">http://pinterest.com/martinbrossman/</a></strong></p>
<p><em><strong>How have you used Pinterest?</strong></em></p>
<p>Be well,<br />
Martin Brossman<br />
Raleigh NC (919) 847-4757 &#8211; Washington DC (202) 362-3166<br />
<a href="mailto:Martin@CoachingSupport.com">Martin@CoachingSupport.com<br />
</a><a href="http://www.pronetworkingonline.com/">ProNetworkingOnLine.com<br />
</a><a href="http://www.coachingsupport.com/">CoachingSupport.com<br />
</a>Linkedin: <a href="http://www.linkedin.com/in/martinbrossman">http://www.linkedin.com/in/martinbrossman<br />
</a>Facebook: <a href="http://www.facebook.com/martinwbrossman">http://www.facebook.com/martinwbrossman<br />
</a>Twitter: <a href="http://www.twitter.com/martinbrossman">http://www.twitter.com/martinbrossman<br />
</a>inSide919: <a href="http://inside919.ning.com/profile/MartinBrossman">http://inside919.ning.com/profile/MartinBrossman</a></p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
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		<title>Facebook Timeline Pages &#8211; How do I use the new Facebook timeline for business? &#8211; Video Instruction</title>
		<link>http://pronetworkingonline.com/facebook-timeline-pages-how-do-i-use-i/</link>
		<comments>http://pronetworkingonline.com/facebook-timeline-pages-how-do-i-use-i/#comments</comments>
		<pubDate>Sun, 18 Mar 2012 15:40:58 +0000</pubDate>
		<dc:creator>Martin Brossman</dc:creator>
				<category><![CDATA[Chamber of Commerce]]></category>
		<category><![CDATA[Community Colleges of North Carolina]]></category>
		<category><![CDATA[Facebook]]></category>

		<guid isPermaLink="false">http://pronetworkingonline.com/?p=497</guid>
		<description><![CDATA[From March 30 all Facebook business pages switch over to Timeline and here is an  a video explaining how to use it: Video of Facebook Timeline: &#160;  Connect to Martin Brossman on Facebook and see his Timeline at: http://BrossmanOnFB.com Key components and ideas referenced in the video:  You have two key pictures: Cover that across the top and [...]]]></description>
			<content:encoded><![CDATA[<p><strong>From March 30 all Facebook business pages switch over to Timeline and here is an  a video explaining how to use it:</strong></p>
<p><strong><em><strong>Video of Facebook Timeline:</strong><br />
</em></strong></p>
<p><object width="640" height="360" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/CiEeEvHtwx8?version=3&amp;hl=en_US&amp;rel=0" /><param name="allowfullscreen" value="true" /><embed width="640" height="360" type="application/x-shockwave-flash" src="http://www.youtube.com/v/CiEeEvHtwx8?version=3&amp;hl=en_US&amp;rel=0" allowFullScreen="true" allowscriptaccess="always" allowfullscreen="true" /></object></p>
<p>&nbsp;</p>
<p><strong> Connect to Martin Brossman on Facebook and see his Timeline at: <a href="http://BrossmanOnFB.com" target="_blank">http://BrossmanOnFB.com</a></strong></p>
<p><strong><em>Key components and ideas referenced in the video: </em></strong></p>
<p><strong>You have two key pictures:</strong></p>
<p><strong>Cover </strong>that across the top and that is to be an 851 x 315 pixel banner across the top of your Page<br />
Picture is to symbolize the essence of your business. &#8220;Note: This space is not meant for promotions, coupons, or advertisements.  Your cover photo should not be primarily text-based or infringe on anyone else&#8217;s copyright&#8221;.<br />
May want to change it out from time to time.</p>
<p><strong>Profile Picture </strong>is to be square and 180&#215;180 pixel down to 32&#215;32 pixel but make it 180&#215;180 of your logo or what is the visual reminder you want people to have to remember to your business. This you do not want to change often.</p>
<p><strong>Landing Tab/Pages/gated Pages no longer work the same</strong><br />
You no longer have the option of “Default Landing Tab:” or “gated pages”. A default landing tab that all non-fans would first see instead of the wall will not be an option on the new Timeline. You have 4 options they can see under the right side of your Cover photo. The first is fixed and is your pictures, leaving only 3 more to choose from. To edit those as an admin click the little triangle on the right of the 4 rectangle App area.</p>
<p><strong>Star a Post </strong>Makes the post full screen in the timeline vs. just half screen or half of the timeline. Using this to make things stand out over time. This option is selected by clicking on the star in the upper right corner of every post (or story) and de-selected by clicking again.</p>
<p><strong>Pin a post </strong>“Pins” a post to the top of you page for 7 days and since “Highlights” is what your new prospects see this when they first come to the page this is more important. You find the Pin option under the “Edit or Remove” pin image in the upper right hand corner to the right of the Star.</p>
<p><strong>Milestones </strong>are big events in time you want to mark for your business. The first one required is the start of your business then you can post other events in any order. Recommend adding a picture, good title and text. You can also add a hyperlink in the page by putting in a website starting with http:// . Milestones are selected when you make a post by selecting “Milestone” in the upper right corner of the post window.</p>
<p><strong>A video on how to use the Facebook Personal Profile new Timeline as well:</strong></p>
<p><object width="640" height="360" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/aexG1k0GKbI?version=3&amp;hl=en_US&amp;rel=0" /><param name="allowfullscreen" value="true" /><embed width="640" height="360" type="application/x-shockwave-flash" src="http://www.youtube.com/v/aexG1k0GKbI?version=3&amp;hl=en_US&amp;rel=0" allowFullScreen="true" allowscriptaccess="always" allowfullscreen="true" /></object></p>
<p>&nbsp;</p>
<p>Other notes:</p>
<p><a href="http://www.facebook.com/username">www.facebook.com/username</a> - To customize your Facebook page name.</p>
<p>Contact Martin Brossman for classes and one-on-one coaching at (919) 847 4757 or learn more at: <a href="http://ProNetworkingOnLine.com" target="_blank">http://ProNetworkingOnLine.com</a></p>
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		<title>Timeline Pages – Basics you need to know about the New Facebook Business Page Timelines</title>
		<link>http://pronetworkingonline.com/facebook-timeline-pages/</link>
		<comments>http://pronetworkingonline.com/facebook-timeline-pages/#comments</comments>
		<pubDate>Mon, 05 Mar 2012 03:15:18 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Facebook]]></category>

		<guid isPermaLink="false">http://pronetworkingonline.com/?p=485</guid>
		<description><![CDATA[After March 30th, Facebook will automatically convert all Facebook business pages to a new Timeline format similar to the personal Facebook profile (you can opt in earlier if you wish). Here a few things you need to know and do: 1) Watch the Facebook Tutorial about Facebook Timeline for Business Pages: http://www.learnfacebookpages.com/ 2) You need [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://pronetworkingonline.com/facebook-timeline-pages/screen-capture-3/" rel="attachment wp-att-487"><img class="alignright size-medium wp-image-487" title="Facebook Timeline Pages" src="http://pronetworkingonline.com/wp-content/uploads/2012/03/screen-capture-3-300x192.png" alt="Facebook Timeline Pages" width="300" height="192" /></a>After March 30<sup>th</sup>, Facebook will automatically convert all Facebook business pages to a new Timeline format similar to the personal Facebook profile (you can opt in earlier if you wish).</p>
<p><strong>Here a few things you need to know and do:</strong></p>
<p>1) Watch the Facebook Tutorial about Facebook Timeline for Business Pages:</p>
<p>http://www.learnfacebookpages.com/</p>
<p>2) You need two graphics to get started: Cover Photo and Profile picture</p>
<p>Cover photo: the large banner-sized featured photo</p>
<p>Profile photo: Smaller square picture that should be your logo or something that represents your business</p>
<p>3) Pick which 4 “apps” that are seen first by clicking on Edit in the upper right corner of the page. The Photo App is first, and a total of 4 pre-selected pictures will be displayed.   You may change them by clicking on the down arrow to the right of the pictures.  Then click on the little pencil icon in the upper right corner of the pictures to select the  pictures you want displayed.</p>
<p>4) Two new important aspects of showcasing posts: Highlight and Pin</p>
<p>Highlighting a post occurs from clicking the star in the upper right hand corner of the page.  This makes it doublewide and lets it stand out more.</p>
<p>Pinning a post (found under the edit button) will “pin” a post to the top of the page for 7 days. You can also un-pin it if you want it to no longer be at the top in less than 7 days. This lets you showcase the latest items.</p>
<p>5) I recommend publishing the page after you have gone through the tour and have the Cover Photo and Profile Picture updated.</p>
<p>If you have some custom pages, they will be gone. Everyone will just see what you have posted when they come to your page—why the quality of your posts is so important, as I have always said in all my training classes.</p>
<p><strong>Contact Martin Brossman for group or one-on-one training at (919) 847-4757 or <a href="mailto:martin@coachingsupport.com" target="_blank">Martin@CoachingSupport.com</a></strong></p>
<p><em>For people in North Carolina ask your Small Business Center or your Chamber of Commerce when they will be bring Martin Brossman back, and offer to bring people to the next class! <a href="http://NCSmallBusinessTraining.com " target="_blank">http://NCSmallBusinessTraining.com </a><br />
</em></p>
<p><strong>Resources :</strong></p>
<p>Facebook Explanation of the New Facebook Business Timeline<br />
<a href="http://www.learnfacebookpages.com/" target="_blank">http://www.learnfacebookpages.com/</a></p>
<p>How should I choose a cover photo for my Page?<br />
<a href="http://www.facebook.com/help/?faq=276329115767498" target="_blank">http://www.facebook.com/help/?faq=276329115767498</a></p>
<p>Facebook Pages Terms<br />
<a href="http://www.facebook.com/page_guidelines.php" target="_blank">http://www.facebook.com/page_guidelines.php</a></p>
<p>Introducing New Facebook Pages<br />
<a href="http://www.facebook.com/help/pages/new-design" target="_blank">http://www.facebook.com/help/pages/new-design</a></p>
<p>Facebook Brand Timelines: 6 Big Changes Every Marketer Needs to Understand<br />
<a href="http://mashable.com/2012/02/29/facebook-brand-timelines-changes-marketing/" target="_blank">http://mashable.com/2012/02/29/facebook-brand-timelines-changes-marketing/</a></p>
<p>&nbsp;</p>
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		<title>Google Plus for Business Resources</title>
		<link>http://pronetworkingonline.com/google-plus-for-business/</link>
		<comments>http://pronetworkingonline.com/google-plus-for-business/#comments</comments>
		<pubDate>Thu, 19 Jan 2012 20:45:03 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Google Plus]]></category>

		<guid isPermaLink="false">http://pronetworkingonline.com/?p=470</guid>
		<description><![CDATA[Google  is a social network indexed by Google.  Google give you a way for you to share what you like while searching with your friends right from the search page and choose who you share with and who you don&#8217;t share with. You can follow someones post and see who is following them. If you [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://pronetworkingonline.com/google-plus-for-business/googleplus/" rel="attachment wp-att-476"><img class="alignright size-thumbnail wp-image-476" title="GooglePlus for Business " src="http://pronetworkingonline.com/wp-content/uploads/2012/01/GooglePlus-150x150.jpg" alt="GooglePlus for Business - Martin Brossman" width="150" height="150" /></a>Google  is a social network indexed by Google.  Google give you a way for you to share what you like while searching with your friends right from the search page and choose who you share with and who you don&#8217;t share with. You can follow someones post and see who is following them.</p>
<p><strong>If you are a small business you should start learning and working with G+ (Google Plus) for several reasons:</strong></p>
<ol>
<li>Google has made several mistakes and learned a lot from them.</li>
<li>Google has lots of money to &#8220;get it right&#8221; and is loosing to much money to Facebook (and is projected to loose more) to not compete in some way.</li>
<li>Facebook had been sliding behind in the value of Business Pages that Google is working to fill.</li>
<li>It integrates with Google organic search, right from the search page of Google in a way Facebook will never be able to because they are not Google.</li>
<li>It give you another free platform of exposure for your business.</li>
<li>The studied peoples organic search patterns; what Twitter did best and worse; what Facebook did best and worse; and are seriously listening to the customer in creating Google Plus.</li>
<li>They already hooked into Mobile and connecting more and more of their business resources to Google Plus each day.</li>
</ol>
<p><strong>Setting up a Business Page on Google+</strong></p>
<p>Before you set up a Google business page learn how to use it with a personal account. If you have a gmail account you can just sign-in with that then go to  <a href="https://plus.google.com/" target="_blank">https://plus.google.com/</a> and join Google +</p>
<p>Take some time to learn it and just connect with friend then you can build a business page off by clicking on the text in the lower right hand corner that says: &#8220;Create a Google+ page&#8221; and fill it out.</p>
<p>Take some time and learn about Google+ as a consumer by watching the following videos and using it before you go too far with the business page. The get GREAT content on the business page before you invite people. Will being adding more to this page over time so check back or add in the comments resources you find helpful with Google +.</p>
<p><strong>Getting started with your personal Google Profile:</strong><br />
<a href="http://support.google.com/plus/bin/answer.py?hl=en&amp;answer=1355890" target="_blank">http://support.google.com/plus/bin/answer.py?hl=en&amp;answer=1355890 </a></p>
<p><strong>Get started with a local Google+ page</strong><br />
<a href="http://support.google.com/plus/bin/answer.py?hl=en&amp;answer=1713911" target="_blank">http://support.google.com/plus/bin/answer.py?hl=en&amp;answer=1713911</a></p>
<p><strong>Google Plus Support:</strong><br />
<a href="http://support.google.com/plus/?hl=en" target="_blank">http://support.google.com/plus/?hl=en</a></p>
<p>&nbsp;</p>
<div><em><strong>Examples of using Google Hangout<br />
</strong></em></div>
<div><strong>5 Creative Ways People Are Using Hangouts<br />
<a href="http://www.circled.us/hangouts/creative-video-use/" target="_blank">http://www.circled.us/hangouts/creative-video-use/</a></strong></div>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p><strong>These resources created by:</strong></p>
<p>Assistant Angel, Greg Hyer and Me &#8211; Martin Brossman</p>
<p><strong>Join  Martin Brossman, Greg Hyer and Angel Lebak by looking us up on Google + by name. You can also directly connect with Martin Brossman on Google Plus by this link: <a href="http://BrossmanOnGP.com" target="_blank">http://BrossmanOnGP.com</a></strong></p>
<p><strong> Get my latest books by searching Martin Brossman on Amazon: Social Media for Business written by me and Anora McGaha and Linking Into Sales produced by me and Greg Hyer</strong></p>
<p>Martin Brossman 919 847-4757, Martin@CoachingSupport.com ProNetworkingOnLine.com Linkedin: BrossmanOnLI.com and to connect on linkedin use my above email. On Facebook: BrossmanOnFB.com, Twitter: BrossmanOnTW.com, on Youtube: BrossmanOnYT.com and on Google + BrossmanOnGP.com</p>
<p>Greg Hyer can be reached at HyerMedia.com and LinkingTheTriangle.com</p>
<p>On linkedin at: http://www.linkedin.com/in/greghyer AND Assistant Angel at: virtualassistantsocialmedia.com</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
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		<title>Free Directory Listings for Businesses</title>
		<link>http://pronetworkingonline.com/free-directory-listings-for-your-businesses/</link>
		<comments>http://pronetworkingonline.com/free-directory-listings-for-your-businesses/#comments</comments>
		<pubDate>Wed, 07 Sep 2011 02:36:30 +0000</pubDate>
		<dc:creator>Martin Brossman</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Martin Brossman]]></category>

		<guid isPermaLink="false">http://pronetworkingonline.com/?p=311</guid>
		<description><![CDATA[If you have a physical address and are not using the core free local business directory listings, you are missing thousands of dollars in free ad space. Here are the basics about the big ones: Google.com/places Just look up your company name and address in Google Maps, and if you don’t find your place, go [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://pronetworkingonline.com/wp-content/uploads/2011/09/Enlign-Business-Broker2.jpg"><img class="size-full wp-image-328 alignright" title="Enlign-Business-Broker" src="http://pronetworkingonline.com/wp-content/uploads/2011/09/Enlign-Business-Broker2.jpg" alt="Enlign-Business-Broker" width="360" height="336" /></a></p>
<p>If you have a physical address and are not using the core free local business directory listings, you are missing thousands of dollars in free ad space. Here are the basics about the big ones:</p>
<p><strong><a href="http://Google.com/places" target="_blank">Google.com/places</a><br />
</strong>Just look up your company name and address in Google Maps, and if you don’t find your place, go to <a href="http://Google.com/places" target="_blank">http://Google.com/places</a> &#8212; if you find it and it says in the upper right hand corner “Business owner?” then you need to claim this listing before someone else does. Click on the “Business owner?” link and use your business Gmail account to fill it out. If you don’t have a Google Gmail account, it is free to get one and only takes a few minutes.</p>
<p><span style="font-size: small;"><span style="font-family: Calibri;"><strong><a href="http://infoUSA.com" target="_blank">infoUSA.com</a><br />
</strong></span></span><span style="font-family: Calibri;"><span style="font-size: small;">This is what I call a feeder directory, used by most of the main directories to obtain their base info. Sometimes people will correct an address or phone number in another directory and in a month or two it switches back. When they update their listing at <a href="http://infoUSA.com" target="_blank">infoUSA.com</a> it will stay corrected after a short period of time.    Scroll to the bottom of the page and select “Find a Business” and first see if you are listed; then go to: “Update My Listing” to add or correct your listing here.</span></span></p>
<p><span style="font-size: small;"><span style="font-family: Calibri;"><strong>Also you may want to add your business listing to Yahoo or Bing.</strong><br />
For Yahoo go to </span></span><a href="http://listings.local.yahoo.com/"><span style="color: #0000ff; font-family: Calibri; font-size: small;">http://listings.local.yahoo.com/</span></a><span style="font-family: Calibri; font-size: small;"> to list your business after checking to see if it is listed on </span><a href="http://local.yahoo.com/"><span style="color: #0000ff; font-family: Calibri; font-size: small;">http://local.yahoo.com/</span></a><span style="font-family: Calibri; font-size: small;"><br />
On Bing go to the “Bing Business Portal (BETA)” site: </span><a href="http://www.bing.com/businessportal"><span style="color: #0000ff; font-family: Calibri; font-size: small;">www.bing.com/businessportal</span></a><span style="font-family: Calibri; font-size: small;"> to list your business. First check to make sure you don’t already have a listing on Bing at: </span><a href="http://www.bing.com/maps"><span style="color: #0000ff; font-family: Calibri; font-size: small;">http://www.bing.com/maps</span></a></p>
<p><span style="font-family: Calibri; font-size: small;">If you are a micro, local-owned business let me know the link to your business in the comment area. Learn tips and training by following my Facebook Business page: </span><a href="http://brossmanonfb.com/"><span style="color: #0000ff; font-family: Calibri; font-size: small;">http://BrossmanOnFB.com</span></a></p>
<p>&nbsp;</p>
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		<title>Social Media for Business, A Powerful Resource for Small Business</title>
		<link>http://pronetworkingonline.com/social-media-for-business-by-martin-brossman-and-anora-mcgaha/</link>
		<comments>http://pronetworkingonline.com/social-media-for-business-by-martin-brossman-and-anora-mcgaha/#comments</comments>
		<pubDate>Thu, 01 Sep 2011 22:03:31 +0000</pubDate>
		<dc:creator>Martin Brossman</dc:creator>
				<category><![CDATA[Social Media for Business]]></category>
		<category><![CDATA[Social Media for Micro Business]]></category>
		<category><![CDATA[Social Media for Small Business]]></category>
		<category><![CDATA[help with social media]]></category>
		<category><![CDATA[how to do social media]]></category>
		<category><![CDATA[understanding social media]]></category>
		<category><![CDATA[what steps to take with social media]]></category>

		<guid isPermaLink="false">http://pronetworkingonline.com/?p=336</guid>
		<description><![CDATA[A year ago, I began work on my third social media book, looking to create a comprehensive resource to help small and micro business owners really understand why they had to be online and what their choices are when they are online. There are many great books available about Social Media, and we recommend reading [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_337" class="wp-caption alignright" style="width: 310px"><a href="http://pronetworkingonline.com/social-media-for-business-by-martin-brossman-and-anora-mcgaha/socialmediaforbusiness-bookshelf/" rel="attachment wp-att-337"><img class="size-medium wp-image-337" title="Social Media for Business on Bookshelf by Martin Brossman and Anora McGaha" src="http://pronetworkingonline.com/wp-content/uploads/2011/11/SocialMediaforBusiness-Bookshelf-300x233.jpg" alt="" width="300" height="233" /></a><p class="wp-caption-text">Social Media for Business was written by small and micro business owners for small and micro business owners. If you&#39;ve got a small business and aren&#39;t online yet, or are still learning about it, this book is a must read.</p></div>
<p>A year ago, I began work on my third social media book, looking to create a comprehensive resource to help small and micro business owners really understand why they had to be online and what their choices are when they are online.</p>
<p>There are many great books available about Social Media, and we recommend reading a number of them. <strong>Our book speaks directly to small and micro business owners.</strong> It was written by small and micro business owners to help boost their visibility, customer relationships, and sales. We included chapters by 20 business professionals with a variety of  perspectives and expertise to make the book as valuable as we could.</p>
<p><strong>Everyone</strong> who is starting a business, and is trying to grow their small or micro business <strong>needs to have a firm grasp of the virtual worl</strong>d which is available to us now.</p>
<p>This is not business as usual. We now can have a full, rich, genuine, informative, multi-media presence representing our business online almost completely free, except of course for the time to prepare the information.</p>
<p><strong>What will you find in this book?</strong></p>
<ul>
<li>Compelling reasons about why you must be paying attention to your online presence.</li>
<li>A review of most of the types of Internet channels available to you and your business, and how to use them for establishing your online reputation.</li>
<li>A timeline of the development of social media channels and key technology changes that are impacting our business lives today.</li>
<li>Explanations about all the parts you need to cover in developing your own social media program.</li>
<li>Chapters on the different choices you have for managing your social media program, from doing it yourself, to hiring a virtual assistant, to some combination of consulting, coaching or outsourcing.</li>
<li>Inspiration for taking your online presence seriously.</li>
<li>Ideas for developing content for your online marketing program.</li>
</ul>
<p>Still not sure if this book is of value to you, <strong>visit our Social Media for Business blog site</strong>, and read some of the <a href="http://thesocialmediaforbusinessbook.com/category/the-book/book-excerpts" target="_blank">chapter excerpts</a>. See some of the <a href="http://thesocialmediaforbusinessbook.com/social-media-for-business-reviews" target="_blank">book reviews</a> that have been posted on Amazon.com.</p>
<p>Take <a href="http://www.amazon.com/Social-Media-Business-Online-Marketing/dp/0982993188/ref=sr_1_5?ie=UTF8&amp;qid=1320704724&amp;sr=8-5" target="_blank">a look inside the Social Media for Business book</a>.</p>
<p><strong>We&#8217;re vested in small and micro business success.</strong> I&#8217;ve been training and coaching business people on LinkedIn and their online presence on the Internet since 2006, and Anora McGaha, my co-author has been working full time in social media since April 2008. Both of us have a demonstrated commitment to helping people launch their own business successfully and take it to the next level.</p>
<p><strong>Where can you get Social Media for Business?</strong></p>
<p>Social Media for Business is available on <a href="http://www.amazon.com/Social-Media-Business-Online-Marketing/dp/0982993188/" target="_blank">Amazon for $20.65</a> as of November 7, 2011; for $8.99 as an <a href="http://www.amazon.com/Social-Media-for-Business-ebook/dp/B005NWQCZC/" target="_blank">ebook on Kindle</a>.</p>
<p>Social Media for Business is also available <a href="https://www.createspace.com/3621974" target="_blank">on CreateSpace</a>, and with the following discount code -UKQS5V6B- you can get it for $18.00.</p>
<p>It is also available on <a href="http://www.smashwords.com/books/view/91105" target="_blank">Smashwords</a> for $8.99.</p>
<p>Our book  is 274 pages long, written in readable font, filled with short relevant chapters that get to the point quickly so you can get about applying the ideas to your business sooner.</p>
<p>What&#8217;s stopping you from ordering your copy of Social Media for Business? For under $10 you can have a copy instantly as an ebook, and for under $25 delivered in the US, you can have a paper copy to mark up and fold pages on. Order your copy and make a commitment to applying what you learn.</p>
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		<title>Think Before You Push Twitter to Linkedin Status Updates &#8211; By Martin Brossman</title>
		<link>http://pronetworkingonline.com/think-before-you-push-twitter-to-linkedin-status-updates-by-martin-brossman/</link>
		<comments>http://pronetworkingonline.com/think-before-you-push-twitter-to-linkedin-status-updates-by-martin-brossman/#comments</comments>
		<pubDate>Wed, 14 Apr 2010 14:05:43 +0000</pubDate>
		<dc:creator>Martin Brossman</dc:creator>
				<category><![CDATA[Linkedin]]></category>
		<category><![CDATA[Martin Brossman]]></category>
		<category><![CDATA[Reputation Management]]></category>
		<category><![CDATA[Raleigh NC]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://blog.pronetworkingonline.com/?p=159</guid>
		<description><![CDATA[Now you can push all of your Linkedin status updates to Twitter, and send all your Twitter posts to Linkedin. But the question is, should you? ]]></description>
			<content:encoded><![CDATA[<p><a href="http://blog.pronetworkingonline.com/wp-content/uploads/2010/04/twitterttolinkedin_edited-3.jpg"><img class="size-medium wp-image-168 alignright" title="Twitter to Linkedin" src="http://blog.pronetworkingonline.com/wp-content/uploads/2010/04/twitterttolinkedin_edited-3-300x199.jpg" alt="Twitter to Linkedin" width="300" height="199" /></a></p>
<p>Now you can push all of your Linkedin status updates to Twitter, and send all your Twitter posts to Linkedin. But the question is, should you? Linkedin is a business tool for solving business challenges. Linkedin suggests that you connect with people you know and trust. The Status Update feature was created to let you share with your direct connections what you are working on, what&#8217;s going on with your work, or something about your business that you want to share. It is a tool for providing your recent business updates to the business people you know and trust.</p>
<p>It may be relevant to update once a week&#8211;maybe even once a day&#8211; but not every time you Tweet, which could be an overwhelming number of updates all day. Just think how strange it would make you seem if you met someone in the hall at work or at the local coffee shop and you asked them what they were working on and they answered, &#8220;A penny saved is a penny earned!.” Or if you asked them a question like &#8220;What are you working on Judy? and Judy answered, &#8220;You&#8217;re welcome @JayJones! @tommeypinto, Just the best.” You would certainly think there was something wrong with these people. Yet this can be the effect created for Linkedin users when their trusted connections push every Twitter post to the business status update in Linkedin.</p>
<p>This is similar to the person that auto pushes info out to all their social media connections and tells me that they “know they are getting out there, but haven’t had much response.” The reply to that is “Do you talk to pictures on the wall or advertisements in public places? Of course not! If you are not present, why should they respond?” The same principle applies for Linkedin.</p>
<p>The correct use of Linkedin Status is for you to provide useful updates to share with your trusted business contacts. You would not walk into a business associate’s office and say, “Here are all my comments to people all day, out of context and thought,” dropping the packet on their desk and leaving. What would you think about a person who did that to you? That they don&#8217;t value your attention or time. Quality networking is not done through the rapid distribution and interruption of large numbers of people… we call that SPAM!</p>
<p>As someone who has been teaching people about Linkedin since 2006, I was concerned when they said you can send all your Twitter updates to Linkedin without a warning notice! The ability to selectively send Twitter updates (with thought) to your Linkedin profile, or the other way around, is a wonderful feature. Just stop and ask is this relevant for both communities. My concern is that good people with good intentions may not realize how they are annoying their own valuable circle of business people or just forcing them to find the “hide” button so they stop seeing anything they have to say. Remember Linkedin displays only a small number of updates unlike Twitter so if you just push all you Tweets over and have a lot it just dominates the field and would be like talking all the time at a meeting where everyone wants a turn to speak about that they are doing in their business.</p>
<p>Just to check this out, I posted a question in Linkedin asking people’s impressions of the auto push of Twitter posts to Linkedin for Linkedin users, and here is a sample of the responses: <a href="http://www.linkedin.com/answers/using-linkedIn/ULI/657379-548650" target="_blank">http://www.linkedin.com/answers/using-linkedIn/ULI/657379-548650</a> and here is a Poll I posted on Linkedin: <a href="http://polls.linkedin.com/p/87361/jwbsz" target="_blank">http://polls.linkedin.com/p/87361/jwbsz</a></p>
<p><strong>Martin Brossman on Twiter at </strong><a href="http://www.twitter.com/martinbrossman"><strong>http://www.twitter.com/martinbrossman</strong></a><br />
<strong>and Linkedin at: </strong><a href="http://www.linkedin.com/in/martinbrossman"><strong>http://www.linkedin.com/in/martinbrossman</strong></a></p>
<p>See an informal video I made on the topic:</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="640" height="385" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/3GfQ5WJHy98&amp;hl=en_US&amp;fs=1&amp;color1=0x2b405b&amp;color2=0x6b8ab6" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="640" height="385" src="http://www.youtube.com/v/3GfQ5WJHy98&amp;hl=en_US&amp;fs=1&amp;color1=0x2b405b&amp;color2=0x6b8ab6" allowfullscreen="true" allowscriptaccess="always"></embed></object></p>
<p><strong>How to Hide someone&#8217;s in the Status area if they don&#8217;t respond to you explain how their auto-pushing all Twitter to Linkedin fill up their feed.</strong></p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="640" height="385" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/oym26x90Ddk&amp;hl=en_US&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="640" height="385" src="http://www.youtube.com/v/oym26x90Ddk&amp;hl=en_US&amp;fs=1&amp;" allowfullscreen="true" allowscriptaccess="always"></embed></object></p>
<p>I am especally honored that after mentioning this issues to Chris Brogan he wrote a blog post about it. See that post at:<br />
<a href="http://www.toddrjordan.com/thebroadbrush/2010/05/diluting-linkedin-with-twitter/">http://www.toddrjordan.com/thebroadbrush/2010/05/diluting-linkedin-with-twitter/</a></p>
<p>Martin Brossman &#8211; Success Coach / Trainer / Author<br />
<a href="http://www.ProNetworkingOnLine.com" target="_blank">www.ProNetworkingOnLine.com</a> &#8211; (919) 847 4757</p>
<p><a href="http://www.linkedin.com/in/martinbrossman"></a></p>
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		<title>Anora McGaha&#8217;s Top 12 Reasons for Being on Twitter</title>
		<link>http://pronetworkingonline.com/anora-mcgahas-top-12-reasons-why-she-is-on-twitter/</link>
		<comments>http://pronetworkingonline.com/anora-mcgahas-top-12-reasons-why-she-is-on-twitter/#comments</comments>
		<pubDate>Tue, 09 Feb 2010 04:03:05 +0000</pubDate>
		<dc:creator>Martin Brossman</dc:creator>
				<category><![CDATA[Guest Contributor]]></category>
		<category><![CDATA[Martin Brossman]]></category>
		<category><![CDATA[Social Media for Business]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Anora McGaha]]></category>

		<guid isPermaLink="false">http://blog.pronetworkingonline.com/?p=153</guid>
		<description><![CDATA[I still remember the firm line I drew when social media and small business coach, educator and advocate extraordinaire, Martin Brossman, told me I needed to get on Twitter. I said a flat out no. I was stretched enough. It was a waste of time. Absolutely not. Don't even bother talking to me about it.]]></description>
			<content:encoded><![CDATA[<div id="attachment_370" class="wp-caption alignright" style="width: 476px"><a href="http://pronetworkingonline.com/anora-mcgahas-top-12-reasons-why-she-is-on-twitter/anoramcgahatwitter/" rel="attachment wp-att-370"><img class="size-full wp-image-370" title="Anora McGaha on Twitter" src="http://pronetworkingonline.com/wp-content/uploads/2010/02/AnoraMcGahaTwitter.png" alt="" width="466" height="258" /></a><p class="wp-caption-text">Anora McGaha on Twitter as @AnoraMcGaha</p></div>
<p>I still remember the firm line I drew when social media and small business coach, educator and advocate extraordinaire, Martin Brossman, told me I needed to get on Twitter. I said a flat out no. I was stretched enough. It was a waste of time. Absolutely not. Don&#8217;t even bother talking to me about it.</p>
<p>A year later, with four twitter accounts, (and <a href="http://www.HootSuite.com" target="_blank">HootSuite</a>) for four different streams in my life &#8211; a general one, a publicity one, a creative writer one and a massage therapy one &#8211; it&#8217;s been more fun than any of the other social media sites combined.</p>
<p><strong>Here are my top reasons, in order of priority to me.</strong></p>
<p>Reason before all Reasons: <a title="Martin Brossman" href="http://www.linkedin.com/in/martinbrossman" target="_blank">Martin Brossman</a> told me I had to be. (Truth be told.)</p>
<p>Reason 1: I get more access to more interesting, dynamic, intelligent, creative and cutting-edge people on Twitter than anywhere else. Authors and well-known people have responded more to me on Twitter than on LinkedIn or Facebook.</p>
<p>Reason 2: I get to participate in streams of conversation with people from around the world if I want. I can post my views, my frustrations, my inspirations and my humor. I get to participate in a pretty real time environment. During the Hope for Haiti Telethon, tweeters I did not know answered my questions about the singers and songs!</p>
<p>Reason 3: I get to learn a lot. While some tweets are mundane, and others are outright spam, many tweets are links to fascinating articles, often the tweet itself informs me of a new trend or development or news. I get to choose the areas of news I want to get by choosing the people to follow. Each of us becomes our own news feed &#8211; that&#8217;s amazing.</p>
<p>Reason 4: I get to find out what is brand new and what people think about products, trends and companies. I like to search for trends. When I learn of new products or companies, I first search Twitter to see if it&#8217;s made it there or not, and if so, what people are saying.</p>
<p>Reason 5: I want to be found. If people are looking for someone like me, a creative writer, an internet publicist, a massage therapist, or an American who speaks Mandarin Chinese, French, pidgeon Italian and less Spanish, I want them to be able to find me on Twitter.</p>
<p>Reason 6: I like to share what I find with others. Followers really value getting the latest scoop from others, short cuts, heads up, new information&#8230; I want people to save me time and point out important things, so I try to do that for others.</p>
<p>Reason 7: Did I already say I get access to more interesting people on Twitter than anywhere else? Oh yes, that was Reason 1.</p>
<p>Reason 8: I get to study different ways that businesses are using twitter to give me new ideas for my own Twitter communications, as well as that of my clients.</p>
<p>Reason 9: It&#8217;s FUN! It&#8217;s like talking to strangers in line at a concert, as just one example.</p>
<p>Reason 10: I like the challenge of fitting communications in the constraint of 140 characters. It&#8217;s like playing a game, and good practice for poets too.</p>
<p>Reason 11: I get to create lists and help organize the Twittersphere, making it easier for people to find each other.</p>
<p>Reason 12: I am a writer. I like to write. I like to respond. I like to engage. It&#8217;s like sport-writing. It&#8217;s like a game of Racketball compared to Facebook which is like Baseball, compared to LinkedIn which is like Fencing. (Oh and yes, inSideNetworX (919) which is like playing Frisbee, where everyone has one.</p>
<p>Does any of this mean you have to be on Twitter? Not at all, it&#8217;s just exposing the value that I&#8217;ve found for me.</p>
<p><strong>Guest contributor  Anora McGaha</strong></p>
<p><strong><a href="http://www.twitter.com/clearsightpr" target="_blank">Follow her on Twiter at: http://www.twitter.com/clearsightpr</a></strong></p>
<p><a href="http://www.clearsightcreativeresources.com" target="_blank">Her website: http://www.clearsightcreativeresources.com</a></p>
<p><a href="http://www.linkedin.com/in/anoramcgaha" rel="nofollow">On Linkedin: http://www.linkedin.com/in/anoramcgaha</a></p>
<p>Thanks Anora for both writing this and the kind mention.  - Martin</p>
<p>Posted on Professional Business Networking On the blog by Martin Brossman</p>
<p>http://www.ProNetworkingOnLine.com</p>
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		<title>How Sales Professionals Leave Money on the Table by Not Using Linkedin</title>
		<link>http://pronetworkingonline.com/how-sales-professionals-leave-money-on-the-table-by-not-using-linkedin/</link>
		<comments>http://pronetworkingonline.com/how-sales-professionals-leave-money-on-the-table-by-not-using-linkedin/#comments</comments>
		<pubDate>Tue, 26 Jan 2010 00:12:15 +0000</pubDate>
		<dc:creator>Martin Brossman</dc:creator>
				<category><![CDATA[Linkedin]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Linkedin for Sales]]></category>
		<category><![CDATA[Linkedin Training]]></category>
		<category><![CDATA[Linkedingintosales]]></category>
		<category><![CDATA[Martin Brossman]]></category>
		<category><![CDATA[Sales professional]]></category>

		<guid isPermaLink="false">http://blog.pronetworkingonline.com/?p=145</guid>
		<description><![CDATA["For years I have been coaching sales professionals, discovering that they used to pay for similar information with less quality than the data that Linkedin is providing now at the free level. More importantly, all sales professionals that I have personally coached have gained clear value and closed more sales when they began using Linkedin correctly. However, I realize that there are many sales executives who are obviously not using Linkedin effectively, i.e., potentially leaving money on the table. I hope this list of 5 Linkedin omissions gets the attention of all honest hardworking sales pros and spurs you into action." Martin Brossman]]></description>
			<content:encoded><![CDATA[<p><strong></p>
<div id="attachment_151" class="wp-caption aligncenter" style="width: 510px"><strong><img class="size-full wp-image-151" title="How Sales Pros Leave Money on the Table - by Martin Brossman" src="http://blog.pronetworkingonline.com/wp-content/uploads/2010/01/Money-on-the-table_edited-31.jpg" alt="Did you leave something? " width="500" height="418" /></strong><p class="wp-caption-text">Did you leave something? </p></div>
<p>5 Ways Sales Professionals Leave Money on the Table by Not Using Linkedin by Martin Brossman</strong></p>
<p>For years I have been coaching sales professionals, discovering that they used to pay for similar information with less quality than the data that Linkedin is providing now at the free level.   More importantly, all sales professionals that I have personally coached have gained clear value and closed more sales when they began using Linkedin correctly.  However, I realize that there are many sales executives who are obviously not using Linkedin effectively, i.e., potentially leaving money on the table.  I hope this list of 5 Linkedin omissions gets the attention of all honest hardworking sales pros and spurs you into action.</p>
<p>1. Their profile is so poorly filled out that when I ask them if they would buy from or trust “this person” (looking at their own profile) they say, “I really need to spend some time and clean up my profile.” Which translates to “no, I wouldn’t trust this person.” Some examples of items that might need clean-up are:  outdated information, no business phone number, inappropriate photo for what they do, and using terms understandable to their peers and competition but not their customer. Their profile is not optimized for their customer to find them. Some don’t even have a picture and don’t realize how important it is for their professional presence.</p>
<p>2. They don’t even look up prospects and their company before meeting.  In coaching sessions I will take several key current prospects that a client is pursuing and look them up, using the correct search tools. I will say, “Would it have been useful to know X,Y and Z about your client before you called?” The reply is, “I didn’t know X,Y or Z about their X,Y or Z. Of course that would have been of value.”</p>
<p>3. Their recommendations are none to poor. Often they just give buddies recommendations to get reciprocal ones, which are usually so transparent they could hurt their reputation.  One company with 9 employees had everyone in the company give each other recommendations; there were no other recommendations, with the exception of one employee who had one additional valid recommendation.. That was over a year ago, and the one employee with the real recommendation is the only one who still works for thecompany −all others were laid off. Of course not just because of that, but I can tell you from my experience that this individual was the most productive, competent and loyal employee of all of the staff.</p>
<p>4. They don’t realize how bad they look to Google. They don’t know that their profile can be fully visible to Google, and that it just looks poor, as though they have little experience and qualifications.  Sometimes they spend a lot of time on their profile, but do not even have their public profile set up so they can be found outside ofLinkedin.  This creates a bad reflection on them and their company.  They don’t understand how, with Google, sites like Linkedin are becoming as important, if not more than, their company web site for building a positive image and reputation.</p>
<p>5. They are not building a network that is relevant to the contacts they need. They don’t understand that the more relevant and trusted allies they connect to, the greater their reach in Linkedin.  They haven’t figured out that people they know and trust are often connected to more people who could help them than they realize.  By being onLinkedin you can discover who your contacts are connected to and how you can help each other.  For example, there are referral groups who meet every single week whose members are not connected onLinkedin.  They are missing out on the hundreds of connections that may already exist which could be accessed through the Linkedin network.</p>
<p>If you find yourself in any of the 5 points, stop and either do something yourself or get help to get this handled.  Better yet, call me!  If you find this useful, pass it on to someone in Sales that you care about.</p>
<p>Martin Brossman &#8211; 919 847-4757 &#8211; <a title="Martin Brossman" href="www.ProNetworkingOnline.com" target="_blank">www.ProNetworkingOnline.com</a> <a href="mailto:martin@coachingsupport.com">Martin@CoachingSupport.com</a></p>
<p><a href="http://www.linkingintosales.com/">See Linking Into Sales :  www.linkingintosales.com</a> with Martin Brossman and Greg Hyer</p>
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		<title>What is a Poken? An Electronic Business card that stays up-to-date and includes Social Media links</title>
		<link>http://pronetworkingonline.com/what-is-a-poken/</link>
		<comments>http://pronetworkingonline.com/what-is-a-poken/#comments</comments>
		<pubDate>Sat, 21 Nov 2009 05:44:01 +0000</pubDate>
		<dc:creator>Martin Brossman</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[in-person Networking]]></category>
		<category><![CDATA[inSide919.com]]></category>
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		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Martin Brossman]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Electronic Business Card]]></category>
		<category><![CDATA[Poken]]></category>
		<category><![CDATA[Raleigh]]></category>
		<category><![CDATA[Raleigh NC]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://blog.pronetworkingonline.com/?p=114</guid>
		<description><![CDATA[The Poken is electronic business card sharing device and much, much more. It is a fun way to share your social media and contact information with someone you meet who also has a Poken. It can include your photo, all your social media sites, your websites, phone, address..whatever you wanto add. Links are active hyper links AND they don't have to type your contact info into their computer. - Martin Brossman, Raleigh NC]]></description>
			<content:encoded><![CDATA[<p><strong>Understanding the Poken which represents the next generation of business cards by Martin Brossman </strong></p>
<p>This is a new electronic business card that stays up-to-date and includes Social Media links as well as your picture. In the old days we traded business cards that were often hard to read, when we got back to the office we had to type or scan into our computer and used paper from trees (NOT Green).</p>
<p>Today instead of the business card we use the  Poken which costs from $20 to $35  (much less then a bunch of quality business cards) .  You meet someone, touch your Pokens together, and that, with short range wireless, transmits a code to each Poken. You plug your Poken in to your computer back at the office using a standard USB port and all their info shows up on the screen including web address, social media sites, videos and their picture. You can export this data electronically to any other system you want.  If they change a website, a phone number, a job, or their picture you get updated with the change automatically! It also shows you where you met them in time.</p>
<p>The Poken is much, much more than just an electronic business card sharing device. It is a fun way to share your social media and contact information with someone you meet who also has a Poken. It can include your photo, all your social media sites, your websites, phone, address..whatever you want to add. Links are active hyper links AND they don&#8217;t have to type your contact info into their computer. You can have it on you keychain and when you find someone you meet that also has one and you would like to share information with them, you just touch your Pokens together. They glow and that means the transfer of the ID&#8217;s occurred. Next time you are at your computer you plug your Poken into the USB slot and it transfers all your contacts to the web based Poken contact page. It is a new product by a new company that is already turning a profit. I believe this or something like this will be used more and more in the future over just a business card.</p>
<p><strong>There are two models of the Poken and the Hub:</strong></p>
<p>* PokenSPARK: Cost less (~$20.00 + shipping ), are the the little things with the big hand, has no extra memory.<br />
<a title="PokenSPARK" href="http://www.poken.com/spark" target="_blank">http://www.poken.com/spark</a></p>
<p>* PokenPULSE: Cost a bit more (~$35.00 + shipping), looks like a USB memory stick and had 2Gig of re-usable memory as well as the Poken electronics and storage for the Poken data. To see the PULSE:<br />
<a title="PokenPULSE" href="http://www.poken.com/pulse" target="_blank">http://www.poken.com/pulse</a></p>
<p>* PokenHUB: This is the website you use to maintain and keep all your contact data. Since it is web based you can be a different computer and both view and update it. To see more about the HUB:<br />
<a title="PokenHUB" href="http://www.poken.com/website" target="_blank">http://www.poken.com/website</a></p>
<p><strong>Benefits of the Poken:</strong></p>
<p>* Don&#8217;t have to type in their contact information or re-check check scanned in information like a business card.<br />
* If they change their connections or content information your information on them is automatically updated.<br />
* It includes the time / date when you met them on a time-line.<br />
* Their photo is included.<br />
* You can easily export the data to other electronic devices.</p>
<p><strong>What is required to make this work for you:</strong></p>
<p>* You both have to have a Poken.<br />
* You both have to have internet access.<br />
* You need to carry it with you.<br />
* Every 4 to 8 months you will have to open the little case and change the battery that you can find at Radio Shack.</p>
<p><a title="Poken Raleigh" href="http://PokenRaleigh.com" target="_blank"><strong>Click here to lean more about Poken in the Raleigh area.</strong></a></p>
<p><strong>Some other resource to lean more about the Poken</strong></p>
<p><a title="Poken Raleigh - Martin Brossman" href="http://www.youtube.com/watch?v=Z51JUot_yUY" target="_blank"><strong>What is a Poken &#8211; Comprehensive video:</strong></a><br />
<a title="Poken Raleigh - Martin Brossman" href="http://www.youtube.com/watch?v=Z51JUot_yUY" target="_blank">http://www.youtube.com/watch?v=Z51JUot_yUY</a></p>
<p><a title="Poken Raleigh, Connecting your Poken" href="http://www.youtube.com/watch?v=b-JFOqeULU0" target="_blank">Connecting your Poken to your computer:</p>
<p>http://www.youtube.com/watch?v=b-JFOqeULU0</a></p>
<p><strong>A videos about the Poken:</strong><br />
<a href="http://vimeo.com/6985456" target="_blank">http://vimeo.com/6985456</a><br />
More about it: <a href="http://vimeo.com/6955476" target="_blank">http://vimeo.com/6955476</a></p>
<p><strong>More about the Networking concept related to Poken:</strong><br />
<a href="http://www.youtube.com/watch?v=61jYzrR5MN4" target="_blank">http://www.youtube.com/watch?v=61jYzrR5MN4</a></p>
<p><strong>What the Poken looks like inside:</strong><br />
<a href="http://www.youtube.com/watch?v=Js2R6E4Q82k">http://www.youtube.com/watch?v=Js2R6E4Q82k</a></p>
<p><strong>Text explanation of the Poken including the manufacture and technology from Wikipedia:</strong><br />
<a href="http://en.wikipedia.org/wiki/Poken" target="_blank">http://en.wikipedia.org/wiki/Poken</a></p>
<p><strong>Blog post comparing the Poken to other Digital Business cards:</strong><br />
<a href="http://technology.inc.com/hardware/articles/200906/businesscard.html" target="_blank">http://technology.inc.com/hardware/articles/200906/businesscard.html</a></p>
<p>To get questions and answers about the Poken and community support:<a title="New window will open" href="http://www.linkedin.com/redirect?url=http%3A%2F%2Fgetsatisfaction%2Ecom%2Fpoken&amp;urlhash=kTWe" target="_blank"></p>
<p>http://getsatisfaction.com/poken</a></p>
<h3><span> </span></h3>
<p><strong><em>Place to buy your Poken!:</em></strong><br />
<a href="http://www.shareasale.com/r.cfm?b=183703&amp;u=389913&amp;m=21555&amp;urllink=&amp;afftrack=" target="_blank">http://www.pokenzoo.com</a></p>
<p>Also you can get them from a link on <a title="inside919 has Pokens - Raleigh" href="http://inside919.com" target="_blank">inSide919.com </a><br />
At <a title="Find a Poken" href="https://www.findapoken.com/?cid=FP&amp;aid=raleigh" target="_blank">FindaPoken</a></p>
<p><em>And I am often carrying around a few that I will sell at $19.95 for the PokenSPARK and the PokenPULSE for $34.99 (you don&#8217;t pay shipping).<br />
Call me for info (919) 847-4757</em></p>
<p>Now that you own a Poken, how to connect it to your computer:<br />
<a href="http://www.youtube.com/watch?v=b-JFOqeULU0" target="_blank">http://www.youtube.com/watch?v=b-JFOqeULU0</a></p>
<p>Hope this was informative and please post your additions and comments. If you have a Poken let us know! I have a new list on Twitter called Poken Owners of RTP, if you are one and want to be on this list send me a tweet! Here is the link to the list: <a href="http://twitter.com/martinbrossman/poken-owners-of-rtp" target="_blank">http://twitter.com/martinbrossman/poken-owners-of-rtp</a><br />
Post a note here or to my Twitter account: <a href="http://www.twitter.com/martinbrossman" target="_blank">http://www.twitter.com/martinbrossman</a></p>
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<p><strong>Martin Brossman</strong><br />
<a href="http://www.pronetworkingonline.com/" target="_blank">ProNetworkingOnLine.com<br />
Raleigh NC</a></p>
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